Performics has a slideshare deck called “Life on Demand 2012 Summary” with some data points and analysis that caught my attention. I was hoping for some insight into phishing and social engineering attack vectors.
It suggests, for example, that people who take 25 minutes to complete an online survey prefer being online to “traditional modes”…
Maybe it’s just me but if there was a “five point scale” to agree or disagree then a single 52% value is obscuring the data distribution. Wonder why they didn’t ask agree/disagree in the first place.
Also curious if the test were on a social media site whether the number would change? And while many of the slides claim that they can reveal trends, there is no timeline/timeframe and no prediction of a future value. The last page in the survey also reveals that about 60% of survey respondants are not employed.