Amory Lovins from 2005
Unexpectedly, whalers ran out of customers before they ran out of whales…the remnant whale populations were saved by technological innovators and profit maximizing capitalists.
He proposes two steps, both of which cost less than buying the petroleum they offset
- Retool transportation to be two or three-times more efficient (save more than 60% by 2025)
- Move to biofuel
We’ve done this before…1977-1985 when we last paid attention…oil imports from the Persian Gulf fell 87% and would have been gone if we had kept that up one more year.